butter LONDON x Barbie

butter LONDON x Barbie Product Launch

butter LONDON

Role: Visual Designer, Photographer (product spills), Stylist, Photo Retoucher

This campaign was a special collection of two nail lacquers in collaboration with Barbie and was launched in early August 2019. Barbie branding elements were provided by Mattel.

The challenge of this campaign was to integrate the look and feel of butter LONDON while matching the essence of Barbie. All of the assets and campaign placements had to be approved by Mattel prior to build out.

Model shots were taken in house in Atlanta and I was in charge of taking studio spill images that were used in the campaign and for Social Media.

Social & Campaign Placement images